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Business & Sales

The articles in this category will help you establish important pillars in your business: Sales, Marketing, and Human Resources. Reading these articles will let you attract the right market, convert them into customers, and have the right people running your business.

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Building a unique logistics customer service experience takes more than lower costs and a great customer service team. You need to be unique. It’s no secret that customers of logistics companies want...
Small and mid-size logistics organizations have built much of their customers based on relationships, networks, and word-of-mouth. Although this strategy has proven effective for building lasting...
Logistics recruitment is not an easy task. The logistics and supply chain management industry has a very small pool of quality candidates, so it’s important to weed out the undesirables before they...
A bad employee can have serious consequences in any company, but especially for logistics businesses. From low productivity to inefficiencies, communication issues, loss of cargo and more. The...
Every month I meet with 25+ Logistics leaders and decision makers. I always have one question for them: What is impacting your bottom line? They all agree that one of the biggest impacts on their profit line is the fact that new entrants and major companies are using price reduction to gain new business and retain customers – the race to the bottom. So, what can you do to counteract this? According to a study by the Harvard Business Review, customers who had the best past experiences spend...
Technology has made it easier to start a new business by lowering barrier to entries, also known as startup costs. As a result, industries with already low barriers to entry have been saturated with companies that have commoditized services. This has affected industry profitability by encouraging competitive strategy based solely on pricing. For companies that do not have a solid business strategy, this has triggered a race to the bottom as they try to compete by continuously lowering price....
Moving in any scenario is a cumbersome process—and often disliked. But for many businesses, moving can be a positive sign of growth and progress for a company. We at Cyzerg recently moved our office....
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