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It is not uncommon to see small and mid-size logistics companies struggle with business growth. In many cases, these problems are associated with poor lead generation, lack of sales predictability,...
Sales, operations, and marketing represent a true challenge for many small- and mid-size logistics companies, but also a huge opportunity. Not many businesses are dedicating the necessary time and...
In warehousing, as in every other organization, it’s the people who make or break the business. At a time when warehouse workers are swift to move from one warehouse to another, retaining them may...
Warehouse safety and health management is an aspect that can never be overemphasized. But, the truth is that warehouse managers often struggle with it. In fact,OSHA statisticsreveal that as many as...
The internet is burgeoning with information on the power of B2B digital marketing, but most logistics companies are neglecting to invest in their digital presence. The irony is that logistics is the perfect industry in which digital marketing (done right) can grow your business, for 2 reasons: Customer relationships rely heavily on trust. Digital marketing helps build trust! Digital marketing gives you an opportunity to set yourself above the competition by establishing your expertise. We...
Logistics & warehousing are the lifeline of the supply chain. But just like any other business, logistics companies face tough rivalry in the face of looming competition and globalization. So, what can help your business survive and thrive? A sound logistics marketing plan can help! To create an effective and relevant logistics marketing plan, follow these essential steps: 1. Research Before creating any marketing materials or strategies, it is important to understand your business and...
Building a unique logistics customer service experience takes more than lower costs and a great customer service team. You need to be unique. It’s no secret that customers of logistics companies want...
