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CATEGORY:

Business & Sales

The articles in this category will help you establish important pillars in your business: Sales, Marketing, and Human Resources. Reading these articles will let you attract the right market, convert them into customers, and have the right people running your business.

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3 Strategies to Improve your Logistics Recruitment Process 7 MIN READ

Business & Sales

3 Strategies to Improve your Logistics Recruitment Process

Logistics recruitmentis becoming increasingly difficult. You probably don’t know it yet, but you are in the middle of a talent war in logistics and supply chain management. The transportation...
A Logistics Marketing Plan: 5 Steps You Should Follow 8 MIN READ

Business & Sales

A Logistics Marketing Plan: 5 Steps You Should Follow

Logistics & warehousing are the lifeline of the supply chain. But just like any other business, logistics companies face tough rivalry in the face of looming competition and globalization. So, what...
4 Strategies to Attract and Retain Warehouse Workers 12 MIN READ

Business & Sales

4 Strategies to Attract and Retain Warehouse Workers

In warehousing, as in every other organization, it’s the people who make or break the business. At a time when warehouse workers are swift to move from one warehouse to another, retaining them may...
How To Use Digital Marketing in Logistics 8 MIN READ

Business & Sales

How To Use Digital Marketing in Logistics

The internet is burgeoning with information on the power of B2B digital marketing, but most logistics companies are neglecting to invest in their digital presence. The irony is that logistics is the...
Logistics Sales: Strategies to Boost Revenue Growth 9 MIN READ

Business & Sales

Logistics Sales: Strategies to Boost Revenue Growth

It is not uncommon to see small and mid-size logistics companies struggle with business growth. In many cases, these problems are associated with poor lead generation, lack of sales predictability, and low sales conversion rates—converting leads into customers. Inour previous article, we discussed some of the common sales problems these logistics companies face. In this article, we share marketing and sales strategies they can use to increase sales predictability, consistently produce leads,...
Sales, operations, and marketing represent a true challenge for many small- and mid-size logistics companies, but also a huge opportunity. Not many businesses are dedicating the necessary time and resources to it. For many years, logistics companies have relied on personal relationships to connect with potential customers, and most of the time these relationships are managed through emails, notes, and massive amounts of brainpower. Soon enough, companies that solely rely on this approach hit a...
Are You Neglecting Warehouse Safety and Health of Workers? 12 MIN READ

Business & Sales

Are You Neglecting Warehouse Safety and Health of Workers?

Warehouse safety and health management is an aspect that can never be overemphasized. But, the truth is that warehouse managers often struggle with it. In fact,OSHA statisticsreveal that as many as...
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